Celebrated every third Thursday of October since 1948, International Credit Union Day (ICU Day) is a day dedicated to recognizing the credit union movement throughout history, honor those who dedicate their lives to the movement, recognize the hard work of industry employees, and to show CU members appreciation.
This year, ICU Day was celebrated on October 20th with the theme of ‘The Authentic Difference.” It was dedicated to communicating the unique qualities that make credit unions special. Credit unions celebrate this day by spreading credit union awareness in the form of sharing goodies, giveaways, and specials with their membership. Read on to see how credit unions around the world celebrated International Credit Union Day.
British Colombia, Canada
Canada’s largest credit union by membership, Coast Capital Savings, celebrated International Credit Union Day by reflecting on its commitment to the principles and values that continue to drive its success. "All that we are today and all that we will become in the future is inspired by our roots and our continued commitment to helping our members achieve financial well-being and supporting the enrichment of our local communities," said Coast Capital Savings President and CEO Don Coulter.
New Jersey, United States
Bay Atlantic FCU had free giveaways at their branches that were given to members that stopped by in celebration of “The Authentic Difference”.
Credit Union of New Jersey (CUNJ) celebrated ICU Day with goodies for both their staff and their members. Staff members were provided with international snacks and were able to wear jeans. CUNJ members had several goodies, such as snacks and giveaways, at all branches. At the Ewing branch, an NJ 101.5 radio station van was on-site playing music and giving away prizes from 12 p.m. to 2 p.m.
Deepwater Industries FCU served delicious snacks to their members that included coffee, doughnuts, and cookies in the morning and hot dogs, chips, and drinks in the afternoon.
First Financial FCU (FFFCU) held a social media contest on their Facebook and Instagram pages asking members to comment with why they love being an FFFCU member. A winner was pulled out of a drawing for a $20 Visa gift card for that lucky member.
Garden Savings FCU set up tables at all four of its branches to celebrate ICU Day and handed out pens, key chains, and snacks. Each branch offered members the opportunity to win a $50 Visa gift card by verifying or updating their email address.
Jersey Shore FCU held an open house from October 17th to October 22nd in celebration of ICU Week. Refreshments, giveaways, and loan and credit card specials were offered to members. Members were also given a chance to win $2,500 with a Refer-A-Member promotion.
Members 1st of NJ FCU hosted an open house throughout October in celebration of International Credit Union Day encouraging anyone in the community to visit the credit union and receive a gift. On ICU Day, Members 1st of NJ FCU provided refreshments, handed out giveaways, and held a drawing for a chance to win an Amazon Echo. For children under 10 years old, a coloring contest was held.
Newark Board of Education Employees FCU set up tables in their branch’s lobby with materials to hand out, along with candies and other goodies.
Rutgers FCU shared refreshments at their Busch, Camden, College Avenue, and Newark branches in celebration of International Credit Union Day.
Co-op Money NZ, the trading name for the New Zealand Association of Credit Unions, celebrated ICU Day this year by working with Pacific Island banks to strengthen their identity theft protection for members banking with them through Co-op Money NZ’s AccessDebit Scheme. Co-op Money NZ is a co-operative representing member credit unions and building societies in New Zealand.
For pictures of New Jersey credit union celebrations please click here.